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The client was the Commonwealth of Virginia, and the concept became the slogan “Virginia is for Lovers.” That slogan is now so iconic that it was voted one of the top ten tourism marketing campaigns of all time by Forbes Magazine. came up with a new travel advertising concept for a client.
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Our 2019 Fall Pride Guide, in collaboration with VA Pride, is out now! In this article from the magazine, Outwire 757 co-founder Eric Hause gives us a guide to planning your all-day, all-gay getaway with Virginia Tourism’s LGBT Travel Program!įifty years ago, a $100-a-week advertising copywriter named Robin McLaughlin at Richmond’s Martin & Woltz Inc. Topics: Assateague, Assateague Explorer, Babe's of Carytown, Barcode, Blue Ridge Whiskey Wine Loop, Byrd Theatre, Captain Barry's Back Bay Cruises, Carytown, Chincoteague, Chincoteague Oyster Festival, Diversity Richmond, Garden And Sea Inn, Godfrey's, Hispanic Music Festival, Island House Restaurant, Key West Cottages, L'opossum, LGBT Travel, Linden Row Inn, Luray Caverns, Mallards At The Wharf, NASA, Oyster Farm at Kings Creek, Page County Heritage Festival, Piney Hill Bed and Breakfast, Quirk Hotel, Richmond Folk Festival, scotts addition, Shadow Mountain Escape, Shenandoah Valley, Skyland's Pollock Dining Room, Skyline Drive, Southeast Expeditions, The Edinburg Mill Restaurant, The Inn At Little Washington, Virginia Eastern Shore, Virginia Is For LGBT Lovers, Virginia is For Lovers, Virginia museum of fine arts, virginia museum of history and culture, Virginia Tourism, Viva RVA, Wallops Island, Weezie's Kitchen, Wirt Confroy